LUP

We are here to collaborate and discover the possibilities of how big an idea can grow.
We call Indonesia home.

Project: Saham Rakyat

LUP

We are here to collaborate and discover the possibilities of how big an idea can grow.
We call Indonesia home.

Project: Saham Rakyat

LUP

We are here to collaborate and discover the possibilities of how big an idea can grow.
We call Indonesia home.

Project: Saham Rakyat
Our Belief

We're a pack of passionate and specially skilled creatives who together make up an independent Creative Agency. We are here to collaborate and discover the possibilities of how big an idea can grow. We call Indonesia home.

Creative play a big part - we are creatively and strategically driven.

Everything we create is based on deep understanding about target audience's culture and insights. Our mission is to create purposeful work that add value for your audience and the growth of your business (ATL and Digital).

We work in "packs" and also collaborate, which make us more dedicated and agile. We believe in being effective and efficient for a bigger impact.

Our Work

ZOYA #AmbilPilihanmu (Make You Choice)

UNIQLO 2022 Spring/Summer Collection

TIKTOK Shop For Your Fashion

Saham Rakyat Intergrated Campaign

Crystallure Social Media

KIA Forget Ordinary. Live Extra

Crystallure Social Media

Gold’s Gym #SemuaBisaJadi (Everyone Can Be)

UNIQLO 2022 Spring/Summer Collection

Uniqlo is known for its simple and essential yet universal style. Uniqlo gives you the freedom to combine their pieces with your own unique style and allow you to express yourself to the fullest, which is the message that we want to portray in this video.

ZOYA #AmbilPilihanmu (Make Your Choice)

The Zoya campaign aims to empower women wearing hijabs in Indonesia “to be fearless and confident in the choices they make to be who they are. We want to give them their power and voice back with message #AmbilPilihanmu:
You’re a single mom with 2 kids? That’s awesome, keep up the good work!” It’s time for all Indonesian muslim women to stand for what they believe in.

TikTok Shop For Your Fashion

#TikTokShopBanggaLokal

2 weeks of offline and online events including a series of fashion shows in collaboration with 12 Indonesian fashion brands in a mission to support local products and fashion, and to inspire the younger generation to shop and be proud of our local products and fashion. #TikTokShopBanggaLokal the first ever TikTok Shop Activation in Southeast Asia.

Our Clients
Awards